Our COMMUTE SMART social marketing campaign, under the leadership of client Anne Rugg helps NH’s workforce log thousands of alternative transportation miles. We’ve proved that competition helps behavior change go the distance.
CommuteSMART is a Transportation Management Association with an important mission to promote smart commuting options that support a liveable and economically vibrant community in New Hampshire. We worked with CommuteSMARTseacoast to develop and launch a new website, and consult on a promotional plan for ongoing communications to the public. The marketing strategy involves a mix of online and offline tactics to build awareness of this important issue and invite engagement through social media, interactive online content, events and more.