We helped grow the Indigenous brand. We worked on brand identity, and built a unique garment hang tag. Its QR code-driven mobile application shows buyers the artisan, a supply chain map, and the social impact of their purchase.
INDIGENOUS™ is fashion worth wearing, worth buying and worth talking about. An urbane fashion identity paired with deep customer engagement in the brand’s social impact and artisan stories sets INDIGENOUS apart. The new mobile TRACE TOOL connects the woman who wears INDIGENOUS to the woman who knits INDIGENOUS.