As part of our Go Red Month, we committed to bring you our favorite heart health campaigns. Last week we shared our thoughts on why Go Red for Women is a success. If you didn’t get a chance to read it, you can still check it out and tell us what you think. This week we will focus on the Million HeartsTM campaign.
Launched in 2011, by the Department of Health and Human Services, the Million Hearts TM campaign aims to prevent a million heart attacks and strokes in 5 years by promoting the public to lead a heart-healthy lifestyle, improving access to effective care, focusing clinical attention on the prevention of heart attack and stroke among other strategies. The Centers for Disease Control and Prevention and the Centers for Medicare and Medicaid services are the co-leaders of the Million Hearts campaign.
This campaign wins our heart because of its unique focus on public-private partnerships to achieve its goals. Private organizations like the YMCA, Walgreens and United HealthCare have signed on to the initiative along with other federal agencies like Food and Drug Administration, National Institutes of Health and Agency for Healthcare Research.
Even though these partnerships are vital to the success of this campaign, Million Hearts treats the public with the same importance as their partnerships. The Be One in a Million Hearts TM initiative seeks to directly integrate the public in the campaign. Individuals, healthcare providers, pharmacists, community and consumer organizations can take a pledge to be part of the initiative to be one of the Million Hearts.
You too can be One in a Million Hearts TM. You can learn more and take a pledge here.